<aside> 📖 Conduct secondary research to gain a general understanding of the problem
</aside>
<aside> 👥 Empathize with key stakeholders with precision question framing
</aside>
<aside> ⌨️ Create communication channels between all stakeholders to increase engagement and research buy in
</aside>
<aside> 📊 Outline test plan that includes the problem space, general research questions, research goals, and proposed timeline
</aside>
<aside> 🧐 Determine the most effective research methodology by balancing the research goals against timelines, and the current product development stage
</aside>
<aside> ✅ Design a screener targeting required demographics and desired behaviors
</aside>
<aside> ✈️ Pilot test with a colleague who is unfamiliar with the research objectives and test plan
</aside>
<aside> 🌐 Run the test and invite key stakeholders to observe test sessions when applicable
</aside>
<aside> 💡 Share high level insights upon the conclusion of testing
</aside>
<aside> 🧠 Synthesize findings
</aside>
<aside> 📝 Create research artifact
</aside>
<aside> 🗓️ Schedule read out with key stakeholders
</aside>
<aside> 🗣 Share research findings and recommendations
</aside>